I began this project by creating six quick logo sketches to explore different ideas. After selecting the strongest concept, I developed it digitally and tested various color combinations before choosing a sky blue and light green palette that best reflected the brand. This class project included a logo, brochure, and menu. After finalizing the logo, I created brochure wireframes, designed the brochure using consistent branding, and selected stock images that appealed to the target audience and supported the overall brand message.
Logo, Brochure, and Menu Design Mockups
Print-ready Brochure Design
Print-ready Menu Design
Logo Design Digital Process
Brochure Design Wireframes
Menu Design Wireframes
Logo Development Concept