Eagle Golf is a brand identity project in which I explored how to translate the strength, focus, and confidence of an eagle into a clean, modern logo. I began with visual research and quick sketches to experiment with different shapes, expressions, and styles. From there, I moved into digital concepts, refining the structure, simplifying the forms, and testing color options to find the right balance. The final direction features a sharp, stylized eagle head paired with bold typography and a modern blue palette to give the brand a strong athletic feel. The tagline “Wings of Victory” adds a motivating touch that supports the overall identity. The design is still evolving as I continue refining the shapes and exploring minimal, high‑impact variations that best represent the brand’s personality, clarity, movement, and energy.
Logo Mockups
Digital Process
Logo Sketches and References
