The Nature’s Elixir Tea Box project gave me a chance to slow down and understand how packaging shapes a brand’s feel. I started by designing the logo, which became the anchor for the entire project. From there, I sketched tea-inspired elements like cups, leaves, and simple herbal shapes to create a calm, natural mood. Since it was my first time designing packaging, I spent time learning about dielines and box structures to ensure the final product would fold and fit together correctly. I chose green as the main color because it instantly communicates freshness and a connection to nature. I paired it with clean illustrations and simple typography to keep the design friendly and easy to understand. I created three versions, Organic Green Tea, Organic Ginger Tea, and Organic Chai Tea, making sure each had its own personality while still feeling like part of the same family.
Mug mockup
Logo Mockups
Tea Box Mockups
Digital design
Design Elements and Patterns
